As a high school, college and now ready to be a master's swimmer I have used Ultraswim, Paul Mitchell's chlorine remover shampoo, Aveda's dechlorinating shampoo and Malibu C products. Malibu C is by far the better product line. It works great at removing chlorine and it smells awesome! That is important when all you smell is chlorine, after getting out of the pool. Keep up the great work and please continue to make new products. They never fail to please!